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Some people have dreams that are so magnificent that if they were to achieve them, their place in history would be guaranteed. But what if one man had such a dream and once he'd fulfilled it, there was no proof that he had achieved his ambition?This is the story of such a man: George Mallory. He once told an American reporter that he wanted to climb Mt. Everest "because it's there." On his third attempt in 1924, at age thirty-seven, he was last seen six hundred feet from the top. His body was found in 1999. And it still remains a mystery whether he ever reached the summit"

Francesco Franchi's perceptive book about the design of media and information graphics. In it, Franchi also envisions the future of news reporting by publishing companies and on the internet. Francesco Franchi is one of the most exceptional talents working in information graphics today. Although relatively young and new to the field, Franchi has already received worldwide acclaim for his distinctive graphic and editorial design of IL--Intelligence in Lifestyle, an Italian magazine now widely considered to be a modern classic. With Designing News, Franchi conveys his vision for the future of news and the media industry. Based on personal Paths of Glory free pdf insight and experience, he offers valuable analysis and perspectives on the fundamental changes that are taking place in the way media is being used. Franchi explores consumer behaviors and expectations that represent the biggest challenges facing traditional publishing houses and broadcasting companies as well as journalists and designers. For Franchi, reporting is not merely filing a story once, but rather telling a continuous narrative in a way that is most relevant for a broad range of traditional and digital media--from breaking news to analysis, from interviews to commentaries, and from photo essays and illustrations to information graphics and interactive visualizations of data. In this book, Franchi explains the ramifications of this development and how newspapers can become credible, comprehensive news brands. In Designing News, Franchi also outlines a new, integrated approach for editorial designers. If they show enough dedication, creativity, and talent for interdisciplinary teamwork, Franchi sees editorial designers as playing a key role in advancing the evolution of media.

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Author: Jeffrey Archer
Number of Pages: 435 pages
Published Date: 01 Dec 2009
Publisher: St Martin's Press
Publication Country: New York, United States
Language: English
ISBN: 9780312539528
Download Link: Click Here
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